A BAR and restaurant in a picturesque spot on the Gwynedd coast has closed, citing government rules and regulations regarding National Insurance and the "impact of wars in Europe and Iran".
The Cliffs, at Morfa Nefyn in Pwllheli, closed its doors for the final time on Saturday, 9 May.
Run by the current owners for nine years, the contemporary restaurant served a range of food and drinks, including weekly fish specials with lobsters caught in the Pwllheli area.
But the business has cited new rules on National Insurance and the wars in Ukraine and Iran as having "taken more toll on our already stretched seasonal activity".
The owners said this had lead to both its local and visitor customer base "reducing dramatically".
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In a statement on social media, they said: "It is with the deepest regret that the restaurant and bar business at The Cliffs ceased trading at midnight, Saturday 9th May 2026.
"In our time at The Cliffs since early 2017, the directors have strived to deliver the highest standards of responsibility and service to our staff, customers and suppliers.
"Despite the long standing impact of Covid on the business, we continued to adapt our working strategies accordingly.
"However most recently, the introduction of new government rules and regulations with regard to National Insurance and tips within the hospitality sector has taken more toll on our already stretched seasonal activity.
"Added to that, the impact of wars in Europe and Iran increasingly affecting the cost of living in the UK now means that both our local and visitor customer base has reduced dramatically; and those that do choose to eat and drink with us at The Cliffs do so with expected financial caution.
"In line with day-to-day changes in both local, national and global economic constraints we have tried to secure more favourable "terms" with regard to all fixed costs in order to preserve both the business and our staffs' future. Sadly this has not proven possible.
"We have been involved in successful hospitality businesses on Pen Llyn since 2004.
"It is with the greatest sadness that we are having to say goodbye to The Cliffs, our staff, our customers, our suppliers, but most of all to the friends we have made on the "windy" side of the peninsula since we arrived from The Vaynol in Abersoch.
"We are more than grateful for all your kindness and support over the last nine and a half years. We shall miss you all very much."
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