EVENTS held in Gwynedd this summer have boosted the county’s economy.
Gwynedd Council said events such as the Snowdon Race, Étape Eryri cycle race, the Urdd National Eisteddfod in Bala have generated £4 million this summer.
Cllr John Wynn Jones, Gwynedd Council’s economy, community and leisure portfolio leader, said: “Supporting sporting and cultural events is a key activity for us as a Council.
“They create a feeling of pride and vibrancy in our communities, and are also a powerful instrument to raise awareness of Gwynedd and its residents and virtues to visitors from outside the county.
“It is also an opportunity to show Gwynedd as a vibrant and attractive place for investment.”
The council says that providing financial and practical support for sporting and cultural events has proved to be a resounding success as local companies benefit from them, either directly or indirectly.
Highlights include the Slateman and the Snowdon race, which attracted around 10,000 people between them to the Llanberis area, the Wakestock - Gŵyl y Môr in the Llyn peninsula.
Forthcoming events, such as Festival No 6 in Portmeirion, are also expected to contribute at least a further £1 million to the economy before the end of the year.
Sioned Williams, the council’s head of economy, community and leisure, added: “A comparatively small investment and practical help by the Council for these events provide huge dividends for the county.
“For an investment of £50,000 the economy has had a boost of around £5 million by the end of the year as a result.”