WITH Lord Sugar seeming to spending most of his time starting Twitter wars with celebrities, it may come as a surprise to some that he has even found time to do this year's series of the Apprentice.
But a few weeks ago the class of 2011 hit our screens with all the pomp and pomposity we have come to expect, spouting soundbites such as "Don't tell me the sky is the limit when there are footsteps on the moon."
Hard to believe but one of this plucky bunch of entrepeneurs will go halves with Alan Sugar in a £250,000 business venture (he supplies the capital, they in theory supply half the brain power).
Who will it be? The chirpy and efficient Susan Ma, who took up the mantle of project manager this week and won the Savoy task by a margin of £8; the softly spoken Zoe Beresford who got dragged into the boardroom in Wednesday's episode and narrowly avoided expulsion; or the rather posh candidate Vincent Disneur who joined Zoe in the boardroom and almost succeeded in rubbing Lord Sugar up the wrong way...